With 115 million monthly users, Facebook is the most popular mobile app followed by YouTube with 83.4 million users. Google Play (72 million users), Google Search (70 million users), and Pandora Radio (69 million users) round out the top five mobile apps. Social networking, radio, and games are the highest use categories for mobile users.
Mobile users spend a lot of time playing games and on social networks. Almost 50% of a mobile user’s time is spent in social networks, games, and in radio apps.
Median income for an iPhone user is $24,000 higher than Android users.